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    政大機構典藏 > 商學院 > 資訊管理學系 > 學位論文 >  Item 140.119/61181
    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/61181

    Title: 基於專利佈局以及專利訴訟之價值星系
    Value Constellation: a Perspective Based on Patent Strategy and Patent Litigation
    Authors: 張薰方
    Chang, Hsun Fang
    Contributors: 苑守慈
    Yuan, Soe Tysr
    Chang, Hsun Fang
    Keywords: service
    value constellation
    patent strategy
    patent litigation
    Date: 2012
    Issue Date: 2013-10-01 11:58:58 (UTC+8)
    Abstract: 服務是一連串的價值共創,在這個價值共創的系統裡可能包含合作夥伴、競爭者、供應商和顧客等,在價值星系中他們共同創造價值、共同享受成果並達成各自最終的目標。
    Service has been widely recognized as value co-creation yielding useful change those results from purposeful interactions among distinct service system entities. In addition, value does not occur in sequential chains but in complex constellations, in which system entities engage in both tangible and intangible exchanges to achieve economic or social good. Intellectual Property (IP) is getting more and more attention with the increasingly recognized importance of intangible assets. Especially with the rapid growth of technology, patent is indispensable for companies to strategically manage their prized knowledge, do business and make patent strategy. Litigation, nowadays, also plays an important role among firms, such as enterprises taking litigation as a means to forge an alliance to prevent being involved in lawsuit war, to compete with their competitors so as to snatch the key technology or monopolize the market, etc. The purpose of this study is to devise an IT-facilitated approach aiming at visualizing possible ways of value constellations using the identified strategic operant resources across different enterprises from the perspective of patent strategy and patent litigation. This approach, assisted by Google API and external IP knowledge bases, can facilitate enterprises to well perceive the whole allied and competitive situations between business strategy and patent strategy, reducing human resource and budget in exploring the network of actors and their relationships that can jointly create value from the IP intangible asset perspective.
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    Description: 碩士
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0100356009
    Data Type: thesis
    Appears in Collections:[資訊管理學系] 學位論文

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