政大機構典藏-National Chengchi University Institutional Repository(NCCUR):

Collection

	國科會研究計畫 [113/113]
	學位論文 [232/240]
	專書/專書篇章 [66/66]
	展演 [7/7]
	會議論文 [39/350]
	期刊論文 [451/507]
	研究報告 [4/5]
	考古題 [32/32]

Siblings

	傳播博士班 [6/7]
	新聞學系 [2624/3618]
	廣播電視學系 [986/1348]
	傳播學院碩士在職專班 [159/232]
	數位內容碩士學位學程 [135/192]
	傳播學院傳播碩士學位學程 [151/172]
	國際傳播英語碩士學程 [165/199]

Community Statistics

	近3年內發表的文件:56(4.24%)
	含全文筆數:944(71.52%)
文件下載次數統計
	下載大於0次:942(99.79%)
	下載大於100次:906(95.97%)
	檔案下載總次數:1765621(1.29%)

最後更新時間: 2019-12-07 09:25

Top Upload

Top Download

Recent Submissions

	品牌運用智慧型手機應用程式之策略研究
	海廢瓶裝水
	《爸爸買給你》劇本創作與論述
	觀看影片與圖片對於兒童描述能力差異之研究
	團隊互動模式與設計成果的關係
	圖版遊戲元素之材質觸感研究
	智慧型手機內建功能圖示與使用者認知基模之正規圖像的差異
	設計類學生美術基礎能力與水平創意思考的關係
	設計背景與非設計背景學生在溝通語彙上面的差異
	動態圖像對於情緒療癒之研究

Jump to: [Chinese Items] [0-9] [ A B C D E F G H I J K L M N O P Q R S T U V W X Y Z ]

or enter the first few letters:

Showing items 126-150 of 1320. (53 Page(s) Totally)
<< < 1 2 3 4 5 6 7 8 9 10 > >>
View [10|25|50] records per page

Date	Title	Authors
2005-07	Does Content Matter More than Time? The Influence of Media Use on Social Capital, Political Attitudes and Political Participation	張卿卿
2000	Does political advertising work? Results from a field experiment in the 1988 Taipei mayoral election in Taiwan	張卿卿
2012	Double Standard: The Role of Environmental Consciousness in Green Product Usage	林穎青; Lin, Ying-Ching; Chang, Chiu-Chi
2005-07	The driving forces for smoking among Taiwanese adolescents	張卿卿
2004-04	The effect of new networks on U.S. TV diversity. Journal of Media Economics	林淑芳; McDonald, Daniel G.; Lin, Shu-Fang
2011-11	Effect of opponent type on moral emotions and responses to video game play	林淑芳; Lin, Shu-Fang
2000	The effect of personality differences on product evaluations	張卿卿
2009-11	Effective Science Communication: Public Perceptions and Media Representation	鄭怡卉; 曾耀寰
2002	Effectiveness of Ad Framing for Consumption Products	張卿卿
2012-04	The effectiveness of advertising that leverages sponsorship and cause-related marketing: A contingency model	張卿卿; Chang, Chingching
2012-12	Effectiveness of consensus information in advertising	張卿卿; Chang, Chingching
2012-04	Effectiveness of Consensus Information in Advertising: The Moderating Roles of Situational Factors and Individual Differences	Chang, Chingching; 張卿卿
2009-01	Effectiveness of promotional premiums: The moderating role of affective state in different contexts	Chang, Chingching; 張卿卿
2004	The effectiveness of retrospective and anticipatory self-referencing ads	張卿卿
2008	The Effectiveness of Using a Global Look in an Asian Market	Chang, Chingching; 張卿卿
2011-12	The effects of ad-induced and context-induced affect on on-line and off-line judgments of health ads	Chang, Chingching; 張卿卿
2015	The effects of affective and cognitive elaborations from Facebook posts on consumer attitude formation	林芝璇; Chen, Kuan‐Ju; Kim, Jooyoung; Lin, Jhih‐Syuan
2004	The Effects of Diagnostic Advertising Content: A Resource-Matching Perspective	張卿卿
2009-05	The effects of frame, appeal, and outcome extremity of antismoking messages on cognitive processing	Leshner, Glenn; Cheng, I-Huei; 鄭怡卉
1995-08	Effects of gender schematic processing on the reception of political commercials for men and women candidates	Hitchon, Jacqueline C.; Chang, Chingching; 張卿卿
2001	The effects of personality on product evaluation	張卿卿
1999-05	The effects of public relations strategies on conflict management strategies	黃懿慧
2010-12	The Effects of Retrieval Ease on Health Issue Judgments: Implications for Campaign Strategies	Chang, Chingching; 張卿卿
2011-08	The effects of the number of product subcategories on perceived variety and shopping experience in an online store	Chang, Chingching; 張卿卿
2017-12	Embedded Relationality and Role : History and Hierarchy in Vietnam’s China Policy	黃瓊萩; Huang, Chiung-Chiu