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    Showing items 51-75 of 1320. (53 Page(s) Totally)
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    DateTitleAuthors
    2011 Are you following me? A content analysis of TV networks’ brand communication on Twitter 林芝璇; Lin, Jhih-Syuan; Peña, Jorge
    2000 Assessing cultivation theory and public health model for crime reporting 張郁敏; Chang, Yuh-Miin; Reber, Bryan H.
    2010-01 Assessing the TARES as an ethical model for antismoking ads Lee, Seow Ting; Cheng, I-Huei; 鄭怡卉
    1998 Association for Education in Journalism and Mass Communication 張卿卿
    2003 Attribute Agenda Setting Function of the Press and the Public's Perception of Candidates in a Local Election in Taiwan 陳憶寧
    2003-05 Attribute Agenda Setting Function of the Press and the Public's Preception of Candidates in Taipei County Chief Election 陳憶寧
    2010 Attributions and Outcomes of Customer Misbehavior 林穎青; Huang, Wen-Hsien; Lin, Ying-Ching; Wen, Yu-Chia
    2003 Avoiding Anxiety, Being in Denial, or Simply Stroking Self-Esteem: Why Self-Positivity? 林建煌; 林穎青; Raghubir, Priya; Lin, Chien-Huang; Lin, Ying-Ching; Raghubir, Priya
    2009-07 Battling Rumors on the Internet? An Analysis of Rhetorical Patterns of Using “the Female” as a Sign in the Internet Rumors of ETTV’s Website “ETRumors 孫秀蕙
    2006-03 Beating the news blues: Mood repair through exposure to advertising Chang, Chingching; 張卿卿
    2015 Before–after appeals: a dual-route effect model Chang, Chingching; 張卿卿
    2016-08 Behavioral Recommendations in Health Research News as Cues to Action:Self-Relevancy and Self-Efficacy Processes 張卿卿; Chang, Chingching
    2009 Being Hooked by Editorial Content: The Implications for Processing Narrative Advertising 張卿卿
    2007-10 Blurring the Line between Advertising and Editorial: The Content and Effectiveness of Advertorials Chang, Chingching; 張卿卿
    2013-07 [Book Review], Environmental Law Adjudicating Climate Change: State,National, and International Approaches edited by William C.G. BURNS and Hari M. OSOFSKY. 許耀明; HSU, Yao-Ming
    1992-04 Buying for Name Brand Social Approval or Fashion: A Social Learning Approach 郭貞
    2007-05 Candidate Agenda Setting in the 2004 Taiwanese Presidential Election 陳憶寧
    2006-01 Changing smoking attitudes by strengthening weak anti-smoking beliefs-Taiwan as an example Chang, Chingching; 張卿卿
    2004-01 Changing smoking attitudes by Strengthening Weak Counter-smoking Beliefs 張卿卿
    2004-01 Channel Selection as a Function of Consumers' Shopping Orientations: A Comparison of the Internet Users in US and Taiwan 郭貞; 李海容
    1999 Channel selection of the internet users in Taiwan for shopping and buying 郭貞
    2011-01 Characteristics and Dimensions of Ethical Leadership in Public Relations Lee, Seow Ting; Cheng, I-Huei; 鄭怡卉
    2015-05 Children’s intuitive and post use assessment of electronic drawing pens made for children Chen, Tung-Hsun; 鄭霈絨; Pei-JungCheng
    2003-07 A Chinese perspective of intercultural organization-public relationship 黃懿慧
    2004 A Chinese perspective of intercultural organization-public relationship 黃懿慧

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