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    顯示項目51-75 / 1199. (共48頁)
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    日期題名作者
    2009-07 Battling Rumors on the Internet? An Analysis of Rhetorical Patterns of Using “the Female” as a Sign in the Internet Rumors of ETTV’s Website “ETRumors 孫秀蕙
    2006-03 Beating the news blues: Mood repair through exposure to advertising Chang, Chingching; 張卿卿
    2015 Before–after appeals: a dual-route effect model Chang, Chingching; 張卿卿
    2016-08 Behavioral Recommendations in Health Research News as Cues to Action:Self-Relevancy and Self-Efficacy Processes 張卿卿; Chang, Chingching
    2009 Being Hooked by Editorial Content: The Implications for Processing Narrative Advertising 張卿卿
    2007-10 Blurring the Line between Advertising and Editorial: The Content and Effectiveness of Advertorials Chang, Chingching; 張卿卿
    2013-07 [Book Review], Environmental Law Adjudicating Climate Change: State,National, and International Approaches edited by William C.G. BURNS and Hari M. OSOFSKY. 許耀明; HSU, Yao-Ming
    1992-04 Buying for Name Brand Social Approval or Fashion: A Social Learning Approach 郭貞
    2007-05 Candidate Agenda Setting in the 2004 Taiwanese Presidential Election 陳憶寧
    2006-01 Changing smoking attitudes by strengthening weak anti-smoking beliefs-Taiwan as an example Chang, Chingching; 張卿卿
    2004-01 Changing smoking attitudes by Strengthening Weak Counter-smoking Beliefs 張卿卿
    2004-01 Channel Selection as a Function of Consumers' Shopping Orientations: A Comparison of the Internet Users in US and Taiwan 郭貞; 李海容
    1999 Channel selection of the internet users in Taiwan for shopping and buying 郭貞
    2011-01 Characteristics and Dimensions of Ethical Leadership in Public Relations Lee, Seow Ting; Cheng, I-Huei; 鄭怡卉
    2003-07 A Chinese perspective of intercultural organization-public relationship 黃懿慧
    2004 A Chinese perspective of intercultural organization-public relationship 黃懿慧
    2006 Chronological Age vs. Cognitive Age For young consumers: Implications for Advertising Persuasion 張卿卿
    2008 Chronological Age vs. Cognitive Age For young consumers: Implications for Advertising Persuasion Chang, Chingching; 張卿卿
    1996 CIES:A Knowledge-Based Approach to Monitoring Competitive Dymamic 祝鳳岡
    1999-03 CIS之理念識別建構方法的新嚐試 鄭自隆; 賴建都; 王其敏
    2003-03 CMSA: A multiple-item scale for gauging divergent cross-cultural conflict managerial styles 黃懿慧
    2010-03 Collectivism, relations, and Chinese communication 汪琪; 陳憶寧; Georgette, Wang; Chen, Yi-Ning
    2011-03 College Students’ Pseudo-Science Beliefs, Scientific Literacy, and Media Literacy Wang, Chenyi; Cheng, I-Huei
    2002 Communication strategy in Taiwan's and U. S. corporate web pages: A cross-cultural comparison 張卿卿; Tsao J.; Chang C.
    2009-07 A Comparative Analysis of the Female Images of Print Advertisements in Shanghai and Taiwan, 孫秀蕙

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