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    Title: 論智慧財產權保護於快時尚產業運用之困難:從主要快時尚品牌之法院判決實証分析出發
    Dilemma of Protecting Fashion Industry with Intellectual Property and Fast Fashion Related Copyright Infringements
    Authors: 黃詩庭
    Huang, Shih-Ting
    Contributors: 鄭菀瓊
    Cheng, Wan-Chiung
    黃詩庭
    Huang, Shih-Ting
    Keywords: 快時尚
    時尚產業
    時尚設計
    抄襲
    仿冒
    原創性
    反覆流行性
    盜版悖論
    Date: 2019
    Issue Date: 2019-07-01 11:10:49 (UTC+8)
    Abstract: 各國對於時尚設計產業是否能受到智慧財產權的保護所採之態度不盡相同,各國法規範亦有所不同,由於專利法要求作品需符合新穎性、進步性及產業利用性始能獲能專利保護,要件上較為嚴格,且申請步驟繁複且冗長,又商標法所能保護的範圍僅限於商標本身,並不擴張保護至整個作品,若時尚設計產業作品欲尋求專利權或商標權之保護,恐嫌不足,然各國對於是否能以著作權法保護時尚設計多數傾向不予保護,唯恐因此而限制時尚產業之發展,或是尚未有明確的法規範。而近來快時尚產業抄襲各時尚品牌及設計師的作品案件頻傳,導致快時尚品牌可以肆意抄襲他人作品,卻不用受到任何懲戒的亂象。究竟是否該用法律規範限制之,及又該如何規範才不致影響整體產業經濟發展是本文亟欲探求之目標。
    本文著重在探討外國立法規範,分析其可供借鏡及其規範不明確或未臻完善之處,結合學者及實務界的看法並給予建議。同時也藉由分析於美國快時尚品牌為被告的智慧財產權訴訟情形,並主要以涉及抄襲等著作權相關案件為主,探討法院對於時尚設計及抄襲議題之見解。
    Amongst all of the countries around the world, there are different regulations in regards to protecting the fashion design industry with intellectual property. Due to strict criteria of acquiring protections from patent law and lack of comprehensive protection from trademark law, businesses seek the protection of copyright law instead. Nonetheless, in many countries designs are not copyrightable, as too many restrictions could potentially lead to the decline of the fashion industry. In recent years, many fast fashion brands have been copying the products and designs of other designers without punishment. The main goals of this thesis are to investigate whether they should be restricted by laws and regulations, whilst simultaneously not affecting the overall economic development in the fashion industry. This thesis will use foreign legislations to analyze the pros and cons, in order to give practical suggestions as to what could be done to solve this problem. Through the analysis of copyright-related cases involving plagiarism, in which the fast fashion brands are the defendants, this thesis will also consider the views from judges.
    Reference: ㄧ、中文文獻
    (一) 書籍
    楊智傑(2016),《智慧財產權法》,二版,臺北:新學林。
    蕭雄琳(2010),《著作權法論》,七版,臺北:五南圖書。
    謝銘洋(2018),《智慧財產權法》,八版,臺北:元照。
    羅明通(2009),著作權法論I,七版,臺北:三民。

    (二) 期刊論文
    林利芝(2009),〈著作權決戰伸展台(上)〉,《台灣法學雜誌》,第129期。
    徐志宏、賴建榮、鄒伯衡(2014),〈臺灣流行時尚產業供應鏈及物流發展現況〉,《現代物流·物流技術與戰略》,第70期。
    徐銘夆(2011),〈歐盟共同體設計保護制度制定脈絡之探討介紹〉,《智慧財產權月刊》,第151 期。
    徐銘夆、張玉玫(2011),〈國際工業設計保護制度之調和介紹〉,《智慧財產權月刊》,第150期。

    (三) 研究計畫
    文化部(2009),《文化創意產業發展計畫》,載於http://nrch.culture.tw/twpedia.aspx?id=2483。
    (四) 博碩士學位論文
    (五) 司法判決與行政函釋
    智慧財產法院民事判決106年度民著訴字第68號。
    智慧財產法院民事判決101年度民著上字第7號。
    經濟部智慧財產局民國96年4月20日電子郵件字第960420b號。
    最高法院85年台上字第2621號刑事判決。
    最高行政法院 99 年度判字第681號判決。
    臺灣高等法院刑事判決85年度上易字第5903號。
    臺灣高等法院刑事判決92年度上訴字第3010號。
    臺灣高等法院93 年度上訴字第 3298 號刑事判決。
    臺灣臺北地方法院民事判決83年度重訴字第536號
    臺灣臺北地方法院刑事判決98年度訴字第1536號。
    臺灣臺北地方法院民事判決99年度智字第11號。

    (六) 網際網路
    東方線上,《快時尚觸角延伸運動服飾,是機會還是威脅?》, 2016年
    10月19日,https://www.smartm.com.tw/article/32373135cea3 (最後瀏
    覽日:02/19/2019)。
    李威霆,《快時尚的社會動力考察,巷仔口社會學》,2016年10月18
    日。https://www.chinatimes.com/realtimenews/20180720001661-260410(最後瀏覽日:2018/10/06)。
    汪宜青,《D&G品牌「辱華」 章子怡等中國明星集體抵制》,2018年11
    月21日,https://www.bbc.com/zhongwen/trad/chinese-news-46293409(最後瀏覽日:01/28/2019)。
    陳素玲,《策略行銷/依洛國際…本土快時尚 堅持不二價》,2018年5
    月17日,https://udn.com/news/story/7241/3146260 (最後瀏覽日:02/19/2019)。
    商業週刊,《FOREVER 21信義店掰了》快時尚市場兩樣情!台灣人獨鍾
    日系,這些品牌「不上不下」吞苦果》,2018年9月25日,https://www.businessweekly.com.tw/article.aspx?id=36449&type=Indep(最後瀏覽日:02/26/2019)。
    經濟部智慧財產局,《與貿易有關之智慧財產權協定(Agreement on
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    匯流新聞網,【快時尚背後3】朝著「永續共存」加速!快時尚如何絕地
    反攻?,2018年10月6日,https://cnews.com.tw/cnews-fast-fashion-03/ (最後瀏覽日:2019/04/05)。
    蔡茹涵,《台灣快時尚王 不打折卻營收連增21年》, 2018年3月22
    日,https://money.udn.com/money/story/11150/3046414 (最後瀏覽日:02/19/2019)。
    瘋時尚,《循環經濟夯Patagonia和The North Face推出服裝修補和回收
    再利用》,https://ifashiontrend.com/category/good-for-fashion/eco-chic/(最後瀏覽日:2018/10/08)。
    瘋時尚,《Hugo Boss推出首款以鳳梨葉製成的全素新款男鞋》,2018年
    4月8日,https://ifashiontrend.com/hugo-boss-launched-a-sustainable-men-shoe/(最後瀏覽日:10/08/2018)。
    蘋果日報,《【有片】盜用LANVIN手繪圖製衣 台服飾公司iROO挨
    告》,2018年6月20日,https://tw.appledaily.com/new/realtime/20180620/1376409/ (最後瀏覽日:02/22/2019)。
    蘋果日報,法國女人鍾情它!波卡圓點是關鍵,2019年3月29日,
    https://tw.appledaily.com/new/realtime/20190329/1541671/(最後瀏覽
    日:04/05/2019)。
    LYNN,《掌握人心的公式—時尚產業鏈如何製造出你的需求?》,2017
    年4月20日,https://buzzorange.com/techorange/2017/04/12/what-
    is-fashion/(最後瀏覽日:10/08/2018)。
    LADYMAX,《關店不斷,官司纏身,Forever 21的快時尚困境》,2018
    年1月15日,https://www.beautimode.com/article/content/84371/ (最後瀏覽日:01/11/2019)。
    Leslie Shih,《地表最強時尚糾察隊!任何抄襲都逃不過這個「IG時裝
    精」》,https://www.vogue.com.tw/fashion/fashionnews/content-40542.html(最後瀏覽日:10/07/2018)。
    Jenny,《絲絨已經流行2000年,今年再掀低調奢華復古風》,2017年12
    月22日,https://ifashiontrend.com/velvet-fashion-looks-01/(最後瀏
    覽日:10/05/2018)。
    KORA HSIEH、VIVI SU,《必須支持!真正的「台北時裝週」來了,8位
    台灣設計師4場主題秀外加靜態展 ,台灣時尚最大活動全解惑》,2018年11月30日,https://www.elle.com/tw/fashion/flash/a25354373/taipei-fashion-week-ss2019/ (最後瀏覽日:02/22/2019)。


    二、外文文獻
    (一)Books
    Akhil J K (2016). Fashion Forecasting. Scotts Valley, CA: Createspace Independent Publishing Platform
    Deborah E. Bouchoux (2000). Intellectual Property: The Law of Trademarks, Copyrights, Patents and Trade Secrets. Boston, MA: Cengage Learning.
    Kal Raustiala& Christopher Sprigma (2012). The Knockoff Economy: How Imitation Sparks Innovation. Oxford, England: Oxford University Press.
    Kate Fletcher (2014) Sustainable Fashion & Textiles: Design Journey. London, England: Earthscan Publications Ltd.
    Lars Svendsen (2006). Fashion: A Philosophy. London, England: Reaktion Books.
    Melville Nimmer & David Nimmer (2008). Nimmer on Copyright. Retrieved from http://www.lexisnexis.com/practiceareas/ip/pdfs/pubup_p465_rel59_final.pdf
    Peter Newton (2011). Urban Consumption. Clayton, AU: Csiro Publishing.
    Richard A. D'Aveni (2009). Beating The Commodity Trap: How to Maximize Your Competitive Position and Increasing Your Pricing Power. Boston, MA: Harvard Business Press.
    (二)Articles
    Annamma Joy, John F. Sherry, Jr, Alladi Venkatesh, Jeff Wang &Ricky Chan, Fast Fashion, Sustainability, and the Ethical Appeal of Luxury Brands, 22 FASH. THEORY, 273, 274-75 (2012).
    Anna Guðbjörg Cowden, “What Type of Role does social media play within young, Icelandic company? What Effect, if Any, Does It Have on The Company’s Use of Traditional Marketing Methods?” (2014)(Unpublished thesis, Reykjavík University).
    Aya Eguchi, Curtailing Copycat Couture: The Merits of the Innovative Design Protection and Piracy Prevention Act and a Licensing Scheme for the Fashion Industry, 97 CORNELL L. REV. 131, 149-151 (2011).
    Francesca Montalvo Witzburg, Protecting Fashion: A Comparative Analysis of Fashion Design Protection in the United States and The European Union, 107 TRADEMARK REP. 1131, 1133 (2017).
    Irina Oberman Khagi, Who’s Afraid of Forever 21?: Combating Copycattig through Extralegal Enforcement of Moral Rights in Fashion Designs, 27 FORDHAM INTELL. PROP. MEDIA & ENT. L.J. 67.
    Julie Zerbo(2016). Protecting Fashion Designs: Not Only “What?” But “Who?”, 6 AM. U. BUS. L. REV. 595, 605.
    Kal Raustiala & Christopher Sprigman, The Piracy Paradox: Innovation and Intellectual Property in Fashion Design, 92 VA. L. REV. 1687, 1690-92 (2006).
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    Matteo Mancinella, Copyright Subject Matter and A “Light” for Designers' Rights, 29 SANTA CLARA HIGH TECH. L.J. 523, 542-47 (2013).
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    (四)Court Documents
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    Art Attacks Ink, LLC v. MGA Entm’t Inc., 581 F.3d 1138, 1143 (9th Cir. 2009).
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    Description: 碩士
    國立政治大學
    科技管理與智慧財產研究所
    105364217
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0105364217
    Data Type: thesis
    DOI: 10.6814/NCCU201900072
    Appears in Collections:[科技管理與智慧財產研究所] 學位論文

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