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    題名: 無國界料理餐廳之商業企劃書
    Business plan for a fusion restaurant
    作者: 王泰几
    Wang, Wesley
    貢獻者: 蘇威傑
    Su, Weichieh
    Wang, Wesley
    關鍵詞: 無國界
    日期: 2017
    上傳時間: 2017-08-28 11:35:37 (UTC+8)
    摘要: Taipei is a diversified city with a large customer base to start up a new type of fusion restaurant. The idea of starting my own restaurant – FoodMaster would not only provide the public with a variety of delicious healthy dishes, but could also be regarded as a shelter; customers could relax and feel respected due to FoodMaster’s excellent services. In addition, the quality of ingredients is carefully monitored as food safety is now everyone’s concern. The business plan will give you an overview of FoodMaster’s business model and marketing strategies. After careful calculations based on realistic assumptions, the restaurant is able to reach break-even point in a year.
    參考文獻: 1. Ministry of Economic Affairs, Intellectual Property Office. (2012). Schedule of Trademark Fees 2012 [Table of fees]. Retrieved from https://www.tipo.gov.tw/ct.asp?xItem=475973&ctNode=6821&mp=2
    2. National Statistics. (2017). Labor Force Participation Rate by Age [Statistics data]. Retrieved from http://eng.stat.gov.tw/ct.asp?xItem=12683&ctNode=1609&mp=5
    3. Taipei City Government, Invest Taipei Office. (2017). Neihu Technology Park 2.0 Project [Background information]. Retrieved from http://invest.taipei/pages/E03-4.aspx
    4. Taipei City Government, Department of Information Technology. (2016). Demographic Structure and Composition [Statistics data]. Retrieved from http://english.gov.taipei/ct.asp?xItem=1084529&ctNode=29491&mp=100002
    5. Taipei City Government, Department of Social Welfare. (2017). Population Composition of Taipei City [Statistics data]. Retrieved from http://english.dosw.gov.taipei/ct.asp?xItem=143567&ctNode=15826&mp=107002
    6. Taipei City Government, Office of Commerce, (2017). The Statistics for Taipei City Firms and Corporations Registration [Statistics data]. Retrieved from http://www.tcooc.gov.taipei/lp.asp?ctNode=17568&CtUnit=10412&BaseDSD=7&mp=105011
    7. International Monetary Fund. (2017). Nominal GDP per capita [Statistics data]. Retrieved from http://www.imf.org/external/datamapper/NGDPDPC@WEO/OEMDC/ADVEC/WEOWORLD/TWN
    描述: 碩士
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0102933023
    資料類型: thesis
    顯示於類別:[國際經營管理英語碩士學程IMBA] 學位論文




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